From Pawn Shops to Purpose: Aaron Walker on Faith, Finances, and Mastermind Groups

Aaron Walker: 00:00:00

I wish somebody had explained to me that the

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definition of success changes.

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And see, I didn't know that I thought it just meant make a bunch of money

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and then you had plenty of money.

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You could go do whatever you wanted at any time.

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And I will say that success has really been redefined for me.

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A number of times over the years.

Tim Winders: 00:00:33

How can you design a life that not only achieve success, but also

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radiate significance in every aspect, business, personal, and spiritual today

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on seek, go create the leadership journey.

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We welcome Aaron Walker, a veteran entrepreneur who has spent over 45

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years mastering the art of meaningful.

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Success.

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Aaron, the founder and CEO of view from the top has facilitated

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transformative growth through his iron sharpens iron mastermind

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groups, and has been instrumental in guiding men to lead purposeful lives.

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Aaron brings a wealth of experience in cultivating integrity, perseverance,

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and strategic leadership.

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Aaron.

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Welcome to seek, go create.

Aaron Walker: 00:01:19

Thanks for having me on today.

Aaron Walker: 00:01:20

I really appreciate it.

Tim Winders: 00:01:21

Glad you're here too.

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I'm going to ask you, I think I told you this is going to be my

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wimpiest, most, superficial question.

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I'm going to ask it first.

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And that is when someone is sort of an icebreaker, when someone asks you

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what you do, what do you typically tell

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people?

Aaron Walker: 00:01:39

I help ordinary men become extraordinary in every area of their life.

Tim Winders: 00:01:45

no job

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title.

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No, I own this.

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man.

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No, it's not about a title.

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It's about what we do, right?

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the truth of the matter is after 45 years of entrepreneurial experience, 45 years of

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marriage, we feel like that we can add a few nuggets of wisdom to each man's life.

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And so we just help ordinary men become extraordinary.

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In every area of their life.

Tim Winders: 00:02:06

All right, so that's going to open a lot of doors for

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us to have conversation I think the first thing i'd like to do is I know

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we have female listeners also i'm gonna ask you a question It's kind

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of interesting is that if a female a wife or anyone a business leader,

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whatever female has gotten this far.

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Why should they hang around for the next 15

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minutes plus?

Aaron Walker: 00:02:31

is, yeah, we coach men.

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We have masterminds for men and I coach me in one on one, but the women have become

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our biggest advocate because they say a man that is involved in our community

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is far more apt at helping around the house, being a good husband, being a good

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dad, Being able to establish boundaries and understands what accountability is.

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And we have women that often tell their husband, there's no way you're

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getting out of this organization.

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You get your butt in there because I like the ISI version of Tim way

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better than I liked the non version.

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And so, yeah, I would suggest highly that all the women continue to listen.

Tim Winders: 00:03:10

I think the thing that I'm getting to a place, I'm 60 now,

Aaron Walker: 00:03:16

Yeah.

Tim Winders: 00:03:17

So we got some good, we got some maturity here on the line.

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So young folks, y'all stick around too.

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But, I'm, I'm finding that it seems as if everything in the world wants

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to, Things to be binary, black, white, you know, absolute, et cetera.

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And I'm finding, you know, going back to just like the women and men that there's

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a lot more integration that needs to be discussed and had, we need strong

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men.

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We need strong women.

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We need strong

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children.

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We need all of that.

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and it kind of stops and starts with the individual that looks in the mirror

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and it sounds like y'all take men on.

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quite

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the journey I want to talk about your journey briefly because I

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think it's really, significant.

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I'll use that word significant.

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I think a few times today, but the, the first thing I want to ask about

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is I read your book view from the top.

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Living a life of significance.

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We're going to discuss some of that, Aaron, but, I want to

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kind of hit you with something.

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I hope this is not like digging at you a little bit, but I lost

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count of how many times you

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retired when I was reading the

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book

Aaron Walker: 00:04:27

Yeah,

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27 and then maybe it.

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3940 or something like that.

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So talk to me about retirement.

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You're 64.

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I'm 16.

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A lot of people would say you and I should be retired now.

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What is retirement and why do you either keep doing it or walk away from it or

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whatever, whatever you want to talk about

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retirement, talk to us.

Aaron Walker: 00:04:48

My wife said that I've retired more than the law allows, but,

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started working for myself when I was 18 years old, God really provided a

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means and an Avenue, which I did retire when I was 27, I sold a company to a

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fortune 500, that lasted about 18 months.

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I woke up and all my buddies were building their careers and working.

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And I was playing golf with guys, 70, 75 years old.

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as much as everyone listened to this would say like, man, that would be amazing.

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And it is for a period of time, but the truth is we've got to do something

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purposeful and meaningful in our life.

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You can only play so much golf.

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You can only fish so much.

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And, you know, I'm not one to watch reruns of Andy Griffith.

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And so I'm like, Hey, I've got to do something that's more meaningful.

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And I did, I went back, bought the company I started with when I was a

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teenager and we grew it exponentially greater than it was prior to that.

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I retired for the second time at 40.

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It wasn't really as much out of desire as it was necessity.

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I had run over and killed a pedestrian on my way to the office.

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And it really, Put me back on my heels and took five years off,

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kind of worked through that.

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Got my legs back under me.

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we went in partners with a guy with a construction company.

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And then when I turned 50, 14 years ago, I retired for the third and final

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time and then started coaching some guys on the side, just enjoying it.

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Started doing some podcast interviews and, so many people reached out and

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wanted me to coach them individually.

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I couldn't coach that many people individually.

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So I started iron sharpens, iron mastermind.

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And here we are today, 15 mastermind groups.

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We're in five countries around the world and we're helping men really

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understand how to grow personally, professionally, and spiritually.

Aaron Walker: 00:06:34

I chose to do three times and it didn't work out well because I

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wanted to be meaningful and, I wanted to have a mission statement.

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And so, yeah, I find myself back, really doing something a little

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differently than I've done in the past.

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but it's much more gratifying than anything I've ever done.

Tim Winders: 00:06:50

I know you're a man of faith and I've joked with people before on this.

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So I'll ask it this way is retire

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in the Bible.

Aaron Walker: 00:06:58

No, no, it's not mentioned in the Bible at all.

Aaron Walker: 00:07:01

Maybe that's the reason that.

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We're trying to fill that void with something else that's

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not intended to be there.

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So I think what I've learned to do is transform some of the skills

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that I've got and put them in a different, venue and be able to share,

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help people more now, personally, professionally, and spiritually.

Aaron Walker: 00:07:18

we've owned a number of companies.

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And so there was different widgets or services that we provided.

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And now it's information.

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It's encouragement is challenging.

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It's helping guys accomplish their goals and dreams.

Tim Winders: 00:07:30

So the thing, yeah, I love the read again.

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I read the book here over the last two days and it's got some

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great story with your background.

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Also some great principles that I think men need to pick it up But one of the

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things I kept reading, and this is just whatever, a flaw or the way my mind works,

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I kept reading as if maybe there was.

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I don't want to say more to the story because you covered quite

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a bit, But I always wonder when people are hard chargers That we

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go go go we're success oriented.

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A lot of that success is revolves around money We'll talk more about money

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later because I think it's a factor But then I almost wondered if at times

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you were burned out it was almost like you just got fatigued a few times.

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One of it obviously was a traumatic situation that occurred.

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I mean, do you think that's part of it that you went so

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hard that you

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just almost had to

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stop?

Aaron Walker: 00:08:28

let's break that down a little bit because that's true.

Aaron Walker: 00:08:31

You're very intuitive to be able to read in between the lines, but I

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discovered through the process of owning a number of businesses, this is our 14th

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business that we've owned in 45 years.

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And what I learned through that process is I'm a creator developer.

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I'm not a maintainer manager and I get bored with things.

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And even when they're going smooth, sometimes I'll break them and put them

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back together because there's not a challenge in maintaining and managing.

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And for me being the creator developer, I've always got to have

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some new challenge ahead of me.

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So we tease about this a lot internally, but I'm kind of a 10 year guy.

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Once something reaches about 10 years, I broke it, tore it

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up, fixed it about all I can.

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And so we historically sell it, and go to the next thing.

Aaron Walker: 00:09:20

And so I think that's different for every person, but what I've

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learned over the course of my career is, is that I didn't put enough.

Aaron Walker: 00:09:27

Boundaries in my life because I'm a red liner, like I'm all

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in, there's no thermostat for me.

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There's no dimmer switch.

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It's either I'm all in, I'm going to go for broke or I'm not going

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to be involved in it at all.

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And you can only keep that up so long.

Aaron Walker: 00:09:42

I don't care who you are.

Aaron Walker: 00:09:43

You can only red line so long.

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What I needed early in my career, the first two decades was I

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needed more accountability.

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I needed more trusted advisors.

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I needed people that had context to where I was at.

Aaron Walker: 00:09:56

I really lived my life in isolation.

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I wouldn't let you know that I was struggling in areas.

Aaron Walker: 00:10:02

I had challenges in areas and I would work really, really hard.

Aaron Walker: 00:10:07

What we're about to talk about could be a whole episode within itself,

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but what I discovered in that, that I was trying to prove myself worthy.

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And what I mean by that is I had a dad that was a great dad.

Aaron Walker: 00:10:21

I love my dad.

Aaron Walker: 00:10:22

He was my best friend, best man at my wedding.

Aaron Walker: 00:10:25

but my dad never told me that I remember I love you and I'm proud of you.

Aaron Walker: 00:10:30

And so I was working really hard as a young man to get

Aaron Walker: 00:10:34

that affirmation from my dad.

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And I never got it.

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And so I was looking from that for, from others from the outside world.

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It's like, Hey, I want people to recognize that I came from a very humble

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beginning and I made something of myself.

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I was very desirous of some other male in my life to tell me, Hey, great job.

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You've worked hard.

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I'm proud of you.

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And a lot of men don't want to admit that they need that.

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And it's father wounds that we have in our life.

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And it was only until about 20 years ago that I understood

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that I went to a counselor.

Aaron Walker: 00:11:09

His name's Floyd Dawson lives here in Nashville, Tennessee, where I live in

Aaron Walker: 00:11:13

Floyd walked with me for a period of time.

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And he let me understand that void in my life.

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And he said, you're trying to stuff it with something else.

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You're trying to feel that desire that you need your dad to tell you, I love you.

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And I'm proud of you.

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Any of you dads out there listening today, I want to encourage you, even

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if it feels unnatural, go to your son, go to your daughter, lay across the bed

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with them and say, Hey, I just want you to know how proud I am of you, all of

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your effort, how hard you've worked.

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I just want you to know I've noticed it.

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and you'll really eliminate some of that.

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Children's lives that I've had to work through and had to go through.

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And so I think a lot of it, probably the first 20 years of my career, it was

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in search of that, and then the second half of my career, these past 25 years,

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it's been much more strategic in nature.

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It's been very intentional.

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And today, I think that we all need to have kind of a mission statement.

Aaron Walker: 00:12:10

There's gotta be a reason outside of just finances, but don't hear me wrong.

Aaron Walker: 00:12:15

I hate it.

Aaron Walker: 00:12:15

When people with money go out, money's not important.

Aaron Walker: 00:12:18

I'm willing to be like, it's very important, right?

Aaron Walker: 00:12:20

It's a very much needed tool in our life, but if we're only

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doing it to grow our revenue, there's always going to be a void.

Aaron Walker: 00:12:28

And that's the reason I wrote the book talking about having a level of

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success and significance in our lives.

Tim Winders: 00:12:36

the thing that is interesting with this theme that you just went on

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with That comment, you just made brought up a recent interview we had with the

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gentleman by the name of Alan Morris, extremely successful businessman,

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architect, beautiful building.

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oddly enough, the book he wrote was called All In.

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You use those words also.

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And one of the things he discussed was he was attempting to prove

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himself and had father wounds and.

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Things like that also.

Aaron Walker: 00:13:07

It's real.

Tim Winders: 00:13:08

So this is, you know, this is not like something that's uncommon.

Tim Winders: 00:13:12

I think it is something that we don't discuss enough and which is also one

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of the reasons we'll talk about as we kind of finish up the reason why it's

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important for men to have relationship in situations like masterminds

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or groups or something like that.

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there's also something that bugs me a little bit that I'm

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going to ask you about here.

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And it's why this is not brought up in

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church world.

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And

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I tell people this, I was actually saved in a business setting.

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So I'm a little bit different.

Tim Winders: 00:13:45

I don't usually go to church for some of my spiritual.

Tim Winders: 00:13:49

I was always in, I'm kind of always been like

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marketplace guy.

Aaron Walker: 00:13:54

Mm

Tim Winders: 00:13:54

you know, if you business owner successful 27 years old or

Tim Winders: 00:14:00

myself or someone listening in, if you walk in and go to most churches

Tim Winders: 00:14:06

and you're successful in business, and you bring up a few of the issues that

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business owners may have.

Tim Winders: 00:14:13

Usually you get

Tim Winders: 00:14:14

stared at, like, whatever, whatever we can do.

Tim Winders: 00:14:18

Can you talk a little bit about it?

Tim Winders: 00:14:19

Cause I know you've got a

Tim Winders: 00:14:20

deep faith and you've also had this situation.

Tim Winders: 00:14:22

Why is that?

Tim Winders: 00:14:23

Or, or what's going on?

Tim Winders: 00:14:25

And I know we have some answers because you've got masterminds,

Tim Winders: 00:14:28

but a lot of people will say, well, I'm just going to go hang out

Tim Winders: 00:14:31

in my small group at church.

Tim Winders: 00:14:33

That just doesn't seem to

Tim Winders: 00:14:34

work well.

Aaron Walker: 00:14:35

Yeah.

Aaron Walker: 00:14:36

Tim, you may have opened up a bag you didn't want to, and you may go back and

Aaron Walker: 00:14:41

scratch this part of the interview, but I'm going to be very candid and honest

Aaron Walker: 00:14:45

with you in regards to your question, because it's something that I deal with.

Aaron Walker: 00:14:48

First of all, let me say, I've been a believer since I was nine years old.

Aaron Walker: 00:14:52

I've really given my heart, my life to Christ, and I've tried

Aaron Walker: 00:14:55

to live that way, not perfectly.

Aaron Walker: 00:14:58

I've had a lot of trials and tribulations in my life, and

Aaron Walker: 00:15:01

I've had a number of setbacks.

Aaron Walker: 00:15:03

But overall, the arching theme of my life is living for Christ.

Aaron Walker: 00:15:08

My mom was an avid believer and took us to church.

Aaron Walker: 00:15:11

And so I've been very involved in church.

Aaron Walker: 00:15:13

I was chairman of the deacons at 25 years old, youngest chairman

Aaron Walker: 00:15:17

of deacons we had in our church.

Aaron Walker: 00:15:19

I've served in the church that I go at now over 30 years.

Aaron Walker: 00:15:23

I've been at the highest level of leadership that you

Aaron Walker: 00:15:25

can get in at the church.

Aaron Walker: 00:15:27

I'm also a very staunch proponent of men being vulnerable and transparent.

Aaron Walker: 00:15:33

And our churches have not presented an environment that's conducive to that.

Aaron Walker: 00:15:39

Our church is built with flawed people, including myself, and we don't allow

Aaron Walker: 00:15:45

people to be vulnerable and transparent.

Aaron Walker: 00:15:47

We don't invite the questions and we haven't presented an

Aaron Walker: 00:15:51

environment that people feel safe.

Aaron Walker: 00:15:54

There's a lot of judgment and condemnation overall in most churches.

Aaron Walker: 00:15:58

And I say that with the utmost of respect.

Aaron Walker: 00:16:00

I love my church.

Aaron Walker: 00:16:01

I'll always attend.

Aaron Walker: 00:16:02

I love the people that are there, but I have these discussions regularly with

Aaron Walker: 00:16:06

my pastor and I'm like, why aren't we calling men up and calling them out?

Aaron Walker: 00:16:10

Why are we not calling them to a higher level?

Aaron Walker: 00:16:14

Why are we not presenting places that is confidential in nature?

Aaron Walker: 00:16:18

Where people could go without the condemnation, without the judgment, and

Aaron Walker: 00:16:23

that we could walk alongside people.

Aaron Walker: 00:16:25

Historically in churches, you get caught in some kind of transgression.

Aaron Walker: 00:16:30

You're set aside, you're benched for a period of time.

Aaron Walker: 00:16:33

And I'm like, Hey, Listen, we need to walk with those people.

Aaron Walker: 00:16:37

We need to restore them.

Aaron Walker: 00:16:38

We need to bring them back in fellowship.

Aaron Walker: 00:16:41

We don't need to throw them away.

Aaron Walker: 00:16:42

And a lot of people have seen that demonstrated over the years.

Aaron Walker: 00:16:45

And so we've become calloused with being able to share things in the

Aaron Walker: 00:16:50

manner by which I'm telling you in iron sharpens iron mastermind.

Aaron Walker: 00:16:53

I've built an environment that is conducive to that level of authenticity.

Aaron Walker: 00:16:59

And people tell me often, this is more of church than church.

Aaron Walker: 00:17:02

Like we do things here that restores us back to the fellowship that gets us

Aaron Walker: 00:17:07

off of pornography and we don't drink too much and we don't use substance

Aaron Walker: 00:17:11

abuse and we're not involved with the secretary and we're not doing the

Aaron Walker: 00:17:15

things that are in disalignment with the way Christ has designed our lives

Aaron Walker: 00:17:21

to live because we call people out.

Aaron Walker: 00:17:23

There's accountability.

Aaron Walker: 00:17:24

There's questionnaires that we fill out.

Aaron Walker: 00:17:26

And people get a sense of freedom once they've been in for a period of time.

Aaron Walker: 00:17:30

And they're able to give context to where they're at in life

Aaron Walker: 00:17:33

because we all have blind spots.

Aaron Walker: 00:17:35

We all have kryptonite.

Aaron Walker: 00:17:37

We all have superpowers, but the place at church is not designed

Aaron Walker: 00:17:41

to unveil every area of our life.

Aaron Walker: 00:17:44

We just go and we say, Hey, I'm doing good.

Aaron Walker: 00:17:46

Everything's good.

Aaron Walker: 00:17:47

And their world is really crumbling around them.

Aaron Walker: 00:17:49

And I think it's because we're not asking the direct questions.

Tim Winders: 00:17:53

I don't know if there's a certain immaturity about

Tim Winders: 00:17:58

conversations, but being a business guy, since I was college aged, I

Tim Winders: 00:18:06

always wanted to discuss deeper things.

Tim Winders: 00:18:11

And it appears as if in many church settings, and I was around a hardcore

Tim Winders: 00:18:16

prosperity gospel for a little while where they talked about it.

Tim Winders: 00:18:19

They just didn't talk about it.

Tim Winders: 00:18:19

Right.

Tim Winders: 00:18:20

You know?

Tim Winders: 00:18:21

And, but Aaron, there was something that this one, I want to have a money

Tim Winders: 00:18:25

talk for just briefly, because I think money is a piece of why it's

Tim Winders: 00:18:29

not discussed within church world.

Tim Winders: 00:18:32

They won't.

Tim Winders: 00:18:33

They won't.

Tim Winders: 00:18:34

This sounds a little cynical, but I think they want the money, but they don't want

Tim Winders: 00:18:39

to discuss some of the ins and outs of it.

Tim Winders: 00:18:43

I was fascinated when I was reading your story that most of the early

Tim Winders: 00:18:49

years of your life, you were around a business, the pawn business that is

Tim Winders: 00:18:55

fascinating to me, but I don't think most people understand what it is.

Tim Winders: 00:19:00

There's, there's money that's flowing in a lot of different ways there.

Tim Winders: 00:19:05

And if you want to give someone that may not know how that business

Tim Winders: 00:19:08

works, just a brief, and the reason I'm bringing up, we had a friend

Tim Winders: 00:19:11

growing up that, I won't mention his name, but he was in that business.

Tim Winders: 00:19:15

He was friends with my parents.

Tim Winders: 00:19:17

I just remember he always was a little bit different about,

Tim Winders: 00:19:22

I'd never heard him poor mouth.

Tim Winders: 00:19:24

If you know what I mean, and this was not really a spiritual group, my parents,

Tim Winders: 00:19:27

friends and all, but he never would poor mouth and talk about, you know, we don't

Tim Winders: 00:19:31

have this, can't do this, whatever.

Tim Winders: 00:19:33

I remember we built a house and paid cash for it along the way.

Tim Winders: 00:19:35

He might've been doing some other stuff we don't want to talk

Tim Winders: 00:19:37

about, but anyway, he was, he was, and still is in that business.

Tim Winders: 00:19:43

What I want to ask is what I kept looking at when I was reading the book is how did,

Tim Winders: 00:19:48

I think that you started at the age of 13.

Tim Winders: 00:19:52

How did being in a business where people come in They may

Tim Winders: 00:19:56

have challenges with money.

Tim Winders: 00:19:58

They will pawn their belongings.

Tim Winders: 00:19:59

They get a short term loan.

Tim Winders: 00:20:00

They come back and also there's things being sold.

Tim Winders: 00:20:04

You could correct me if I'm wrong.

Tim Winders: 00:20:05

If that's the business model, how did that impact your money belief system?

Tim Winders: 00:20:11

Because I think that has a big impact.

Tim Winders: 00:20:14

Big deal to do with how people think about money when you're around it.

Tim Winders: 00:20:16

Like you were, if I'm wrong, you could say now, but

Tim Winders: 00:20:21

any thoughts on that

Aaron Walker: 00:20:21

Let me

Aaron Walker: 00:20:22

answer your first question.

Aaron Walker: 00:20:23

Those that don't know pawn shops are simply a place that you pledge

Aaron Walker: 00:20:27

merchandise for a short term loan.

Aaron Walker: 00:20:29

You pick it up, and you pay a service fee on top of what you borrowed.

Aaron Walker: 00:20:34

Okay.

Aaron Walker: 00:20:34

That's a simplistic explanation of what a pawn shop is.

Aaron Walker: 00:20:38

And it's serves a purpose because the vast majority of those

Aaron Walker: 00:20:41

people can't go to the bank.

Aaron Walker: 00:20:43

The bank doesn't want to loan a hundred dollars or a

Aaron Walker: 00:20:45

thousand dollars or even 5, 000.

Aaron Walker: 00:20:48

You know, the bank wants to loan.

Aaron Walker: 00:20:49

Larger sums of money.

Aaron Walker: 00:20:51

So it does provide a very good service for a lot of people.

Aaron Walker: 00:20:55

Now, let me say this historically here in Nashville, I was the only

Aaron Walker: 00:20:59

Christian in the palm business.

Aaron Walker: 00:21:00

They're historically Jewish owned.

Aaron Walker: 00:21:03

And there was 17 families that were of Jewish origin that owned

Aaron Walker: 00:21:09

the pawn shops here in Nashville.

Aaron Walker: 00:21:11

Herb Berry was the guy I started working for when I was 13 years old.

Aaron Walker: 00:21:14

He was 23 years old.

Aaron Walker: 00:21:16

I fell in love with the business when I was 18, I got two partners, went

Aaron Walker: 00:21:20

out on my own and I was completely ostracized by the whole Jewish community.

Aaron Walker: 00:21:26

They said, you're going to ruin this business.

Aaron Walker: 00:21:28

You don't know anything about this business.

Aaron Walker: 00:21:30

One of the greatest successes of my career was when I was 25 years old, they

Aaron Walker: 00:21:34

made me president of their organization.

Aaron Walker: 00:21:37

And so I went on to become the president of the Palm Brokers

Aaron Walker: 00:21:42

Association in the state of Tennessee.

Aaron Walker: 00:21:44

it was a very, honored position to have at that time with all the

Aaron Walker: 00:21:48

Jewish owned folks that owned the companies and I was the only Christian.

Aaron Walker: 00:21:52

I will go on to say that my past.

Aaron Walker: 00:21:54

Partner in that business later accepted Christ and he raised

Aaron Walker: 00:21:57

his family in a Christian environment, which was really cool.

Aaron Walker: 00:22:00

But it did give me a different perspective on money.

Aaron Walker: 00:22:03

And there was a lot of pawn shops that had sleazy operators.

Aaron Walker: 00:22:07

They operate under the table.

Aaron Walker: 00:22:09

There was nothing like that for us.

Aaron Walker: 00:22:11

We have very large, we had 10, 000 square foot stores.

Aaron Walker: 00:22:14

We sold more diamond and gold jewelry than most stores in middle Tennessee.

Aaron Walker: 00:22:18

That's the reason that a company out of Fort Worth, Texas, it's a

Aaron Walker: 00:22:21

fortune 500, one at our stores.

Aaron Walker: 00:22:23

And so they came and bought me out when I was 27.

Aaron Walker: 00:22:26

So we had a very legitimately run business and I was used, as an example,

Aaron Walker: 00:22:30

how to run those business correctly.

Aaron Walker: 00:22:32

And so it was very good for me.

Aaron Walker: 00:22:34

I went back later, bought the pawn shop that I started with when I was a kid.

Aaron Walker: 00:22:37

And we quadrupled that business over a 10 year period, with my direction

Aaron Walker: 00:22:42

and leadership along with my partner.

Aaron Walker: 00:22:44

And so that was a very good run for me, you know, over two decades in

Aaron Walker: 00:22:49

that business and really enjoyed it.

Aaron Walker: 00:22:51

But it did give me a real good perception of how to manage money.

Aaron Walker: 00:22:55

And we dealt with a lot of cash.

Aaron Walker: 00:22:58

You had to be honest or you could really be taken down a path that dealing with

Aaron Walker: 00:23:03

diamonds and gold and guns and jewelry and things like that, you know, it would have

Aaron Walker: 00:23:08

been very easy to make some bad decisions.

Aaron Walker: 00:23:11

And because of my faith, because of my willingness to be credible and

Aaron Walker: 00:23:15

honorable, it kept me kind of on the straight and narrow, not always.

Aaron Walker: 00:23:20

I even tell in the book a little bit of story about where there

Aaron Walker: 00:23:23

was a period in time I was taking 600 a week just to spending money.

Aaron Walker: 00:23:27

And the Lord really convicted me of that.

Aaron Walker: 00:23:29

And I went back and told my partner, never going to do this again.

Aaron Walker: 00:23:32

he made the same decision and I can show you on a graph.

Aaron Walker: 00:23:36

Where our business took off.

Aaron Walker: 00:23:37

It was unbelievable.

Aaron Walker: 00:23:38

It's no question about God was honoring that decision that we made.

Aaron Walker: 00:23:42

met a guy here in Nashville, became a sponsor for his radio show, and it

Aaron Walker: 00:23:46

really poured gasoline on our efforts and really grew our businesses.

Aaron Walker: 00:23:50

And so, yes, that's a long way to answer your question by being around that

Aaron Walker: 00:23:56

kind of finances on a regular basis.

Aaron Walker: 00:23:59

It gave me a new respect for finances.

Tim Winders: 00:24:02

Well, I guess the, maybe I'm going to ask a followup to that

Tim Winders: 00:24:06

because I'm guessing you dealt with a lot

Tim Winders: 00:24:11

of people

Aaron Walker: 00:24:12

Oh yeah, we

Tim Winders: 00:24:13

that were in various aspects of financial situations.

Aaron Walker: 00:24:19

follow your question better now.

Tim Winders: 00:24:20

Yeah, yeah, yeah.

Tim Winders: 00:24:21

It's like what did that do for, because I know, listen, you talk about delayed

Tim Winders: 00:24:24

gratification, which is important.

Tim Winders: 00:24:26

I guess I'm looking what are your views about material

Tim Winders: 00:24:30

possessions and

Tim Winders: 00:24:31

listen, 'cause we're, wired

Tim Winders: 00:24:32

for money,

Tim Winders: 00:24:34

but yet it seems like you were in an environment that also maybe made

Tim Winders: 00:24:39

it healthy, maybe caused issues.

Tim Winders: 00:24:40

I don't know.

Tim Winders: 00:24:41

So anyway, let me follow up

Tim Winders: 00:24:43

and give me a little bit more on that.

Aaron Walker: 00:24:45

Well, it gave me a whole new respect for how to manage

Aaron Walker: 00:24:48

money because I was dealing with people that primarily didn't know how.

Aaron Walker: 00:24:52

And I didn't want to become destitute, as I grew my businesses and by

Aaron Walker: 00:24:57

overspending, over leveraging, not managing my money properly.

Aaron Walker: 00:25:01

And so by seeing hundreds of people daily that was mismanaging their finances,

Aaron Walker: 00:25:06

gave me a whole new direction and respect for managing, for saving, for

Aaron Walker: 00:25:12

investing, because I was broke as a kid.

Aaron Walker: 00:25:15

And I remember that feeling, you know, of not having anything

Aaron Walker: 00:25:18

and living in a 60 rental house.

Aaron Walker: 00:25:20

You know, when I was kids, my dad bought the house we were living in

Aaron Walker: 00:25:24

when I was a kid, gave 4, 500 for it.

Aaron Walker: 00:25:27

And we later lost it in bankruptcy.

Aaron Walker: 00:25:29

And I was like, I don't want to go down that path.

Aaron Walker: 00:25:31

I want to be surrounding myself with people that can teach me and show

Aaron Walker: 00:25:35

me and how I can invest properly.

Aaron Walker: 00:25:38

And, over a course of time, you know, that's paid off handsomely,

Aaron Walker: 00:25:42

but it wasn't without his trials.

Aaron Walker: 00:25:44

It wasn't without struggle.

Aaron Walker: 00:25:45

we.

Aaron Walker: 00:25:46

watch people every single day, how to mismanage money.

Aaron Walker: 00:25:49

And it taught me a lot about how to manage it properly.

Tim Winders: 00:25:54

Yeah, that's good.

Tim Winders: 00:25:54

And one of the things that I think I picked up on this, or you may have just

Tim Winders: 00:25:58

blatantly said in the book was this aspect of more and the way we've termed

Tim Winders: 00:26:08

it here, and you may have termed it even similar, is that many of Us, those of us

Tim Winders: 00:26:15

that are wired for business, or we think we're wired for business, or we think

Tim Winders: 00:26:19

that's what we're created for, And we are in pursuit of something, and it may

Tim Winders: 00:26:24

be significance, it may be how we define success, it may be some financial gain.

Tim Winders: 00:26:29

But for me, I've defined it, Aaron, is that I was

Tim Winders: 00:26:32

addicted to more.

Tim Winders: 00:26:34

And we've had a lot of interviews and conversations here on Seat Go Create

Tim Winders: 00:26:39

certain age or men of a

Tim Winders: 00:26:40

certain makeup

Aaron Walker: 00:26:42

sure.

Tim Winders: 00:26:42

So just,

Tim Winders: 00:26:43

I don't even know if I have a question there, but

Tim Winders: 00:26:45

when I say that,

Aaron Walker: 00:26:46

I have an answer for your presumed question.

Tim Winders: 00:26:48

we're tracking.

Tim Winders: 00:26:49

That's a good thing.

Aaron Walker: 00:26:51

So here's the thing, and you got to be really careful,

Aaron Walker: 00:26:54

interpreting what I'm about to say, because when you're in a position like

Aaron Walker: 00:26:58

I am, it's easy to make this comment, but on the other side of it, you're

Aaron Walker: 00:27:02

going to see similarities in the way you feel once you reach a level of success.

Aaron Walker: 00:27:07

Now, I don't have all the statistical data to support this exactly,

Aaron Walker: 00:27:11

but I can get pretty close.

Aaron Walker: 00:27:13

Once you pass your basic needs.

Aaron Walker: 00:27:16

70, 000 to 75, 000 is the national average.

Aaron Walker: 00:27:21

Once you pass that, the happiness that you experience is almost infinitesimal

Aaron Walker: 00:27:28

compared to what the desire was.

Aaron Walker: 00:27:31

If that makes sense, it's like you think I'm going to get

Aaron Walker: 00:27:34

more, I'm going to be happier.

Aaron Walker: 00:27:36

And what I share with people that happiness is a choice.

Aaron Walker: 00:27:40

It's not a trait.

Aaron Walker: 00:27:42

And scripture even teaches us to learn to be content in our present environment.

Aaron Walker: 00:27:46

And some of you are not in great environments right now, but Paul teaches

Aaron Walker: 00:27:51

us in scripture to learn to be content.

Aaron Walker: 00:27:53

Now, here's where people get confused.

Aaron Walker: 00:27:55

Don't confuse contentment with complacency.

Aaron Walker: 00:27:58

Because I don't think we're to ever become complacent.

Aaron Walker: 00:28:02

Like I'm still even today, red line quite a bit.

Aaron Walker: 00:28:06

It's like, I want to go, I want to use the talents that God's given me to

Aaron Walker: 00:28:09

encourage, to call them out, to help them aspirationally accomplish their goals,

Aaron Walker: 00:28:14

their dreams, but also on the other side, I want to help them put guardrails up.

Aaron Walker: 00:28:18

And I want to say, these are the boundaries that you need to have.

Aaron Walker: 00:28:21

Most people want bigger, better, shinier, faster.

Aaron Walker: 00:28:24

Just give me more.

Aaron Walker: 00:28:25

And it's kind of like the dog that caught the car.

Aaron Walker: 00:28:27

Once they get it, they're disappointed.

Aaron Walker: 00:28:29

They're like, I don't know what to do with this.

Aaron Walker: 00:28:30

Now, this doesn't give me or scratch the itch.

Aaron Walker: 00:28:33

The new wears off pretty quick and then you've got to insure it,

Aaron Walker: 00:28:37

store it, keep it up, trade it in.

Aaron Walker: 00:28:39

It's a depreciating asset.

Aaron Walker: 00:28:41

And then you go, wow, man, this is really more of an expense than I realized.

Aaron Walker: 00:28:46

I had a client lived in Tulsa, Oklahoma.

Aaron Walker: 00:28:49

And I said, man, that's a beautiful camper.

Aaron Walker: 00:28:51

You've got there.

Aaron Walker: 00:28:52

He said, thank you.

Aaron Walker: 00:28:53

And he said, how often do you use it?

Aaron Walker: 00:28:54

And he said, you know, last year, I think we used it three times the first

Aaron Walker: 00:28:58

year, I think we used it six times.

Aaron Walker: 00:29:00

And I said, do you have a truck big enough to pull that?

Aaron Walker: 00:29:02

He said, well, I had to buy a dually to pull it.

Aaron Walker: 00:29:05

And so I left, got back on the plane, flew back to Nashville and I wrote

Aaron Walker: 00:29:08

a blog post on the way back and, itemized the cost of the trailer.

Aaron Walker: 00:29:13

The cost of the dually, the fuel, the insurance, the maintenance,

Aaron Walker: 00:29:17

the upkeep, the depreciation.

Aaron Walker: 00:29:20

And I wrote this blog post and he read it later.

Aaron Walker: 00:29:23

I didn't even tell him I wrote it.

Aaron Walker: 00:29:24

And I said, your stay at the KOA was 1, 125 a night.

Aaron Walker: 00:29:30

I hope you enjoyed your stay.

Aaron Walker: 00:29:32

And he got to doing the math on what it really costs to own

Aaron Walker: 00:29:35

things, not lying to himself.

Aaron Walker: 00:29:36

And he sold it.

Aaron Walker: 00:29:37

He sold the truck, sold the camper.

Aaron Walker: 00:29:39

He said, I had no idea of the investment and see, we think all these things

Aaron Walker: 00:29:44

are going to scratch that itch.

Aaron Walker: 00:29:46

And it's nice.

Aaron Walker: 00:29:46

Now hear me out.

Aaron Walker: 00:29:47

So don't throw me under the bus.

Aaron Walker: 00:29:49

Like I have nice things.

Aaron Walker: 00:29:51

I like nice things.

Aaron Walker: 00:29:52

I have a nice house.

Aaron Walker: 00:29:53

I'm an avid fisherman.

Aaron Walker: 00:29:54

So I've got kind of a Cadillac of boats.

Aaron Walker: 00:29:56

I got a Tundra truck.

Aaron Walker: 00:29:58

I don't subject myself to just getting more things for the sake of getting more

Aaron Walker: 00:30:04

things, if I can afford them, I buy them.

Aaron Walker: 00:30:07

I'm not going to put myself in bondage to come up and buy these things

Aaron Walker: 00:30:10

that are going to, Keep the golden handcuffs on, like I can't quit work

Aaron Walker: 00:30:14

or I can't have any margin because what you're going to find out is that

Aaron Walker: 00:30:18

you become a slave to those things.

Aaron Walker: 00:30:20

And you can't stop once you get on that, you know, that Ferris wheel.

Aaron Walker: 00:30:25

And so I just want people to buy things that they can afford, that they can

Aaron Walker: 00:30:28

manage and not let the aspirations of more and bigger and better, become

Aaron Walker: 00:30:34

your focus, because it's just not going to do for you what you think

Tim Winders: 00:30:38

Well, and I just want to remind both you and the listener

Tim Winders: 00:30:41

that on this end of the mic is a guy that lives in a 39 foot motor coach

Tim Winders: 00:30:47

and most of what we own is in here.

Tim Winders: 00:30:50

It's actually, it's fascinating.

Tim Winders: 00:30:52

We went from the 6, 000 square foot house down, sort of forced when

Tim Winders: 00:30:55

we went through some challenges.

Tim Winders: 00:30:56

And then now we've got the finances to go back.

Tim Winders: 00:31:00

And every time my wife and I, once a year, we talk about this air and we say,

Tim Winders: 00:31:03

okay, it's a time to get some land, build us a Barndo, whatever, blah, blah, blah.

Tim Winders: 00:31:08

We just haven't been able to pull that trigger and

Tim Winders: 00:31:11

we're kind of content.

Aaron Walker: 00:31:13

lot of freedom in the way you're living right now, isn't

Tim Winders: 00:31:15

I, it's, it's so hard to describe the liberation that

Tim Winders: 00:31:20

comes without having a lot of stuff.

Tim Winders: 00:31:23

It reminds me of two things and then I'm gonna let you respond to this because

Tim Winders: 00:31:26

I think you wrote some things about it.

Tim Winders: 00:31:28

It reminds me of embedded within the Sermon on the Mount.

Tim Winders: 00:31:33

Jesus, this is gonna sound, Jesus goes off on you can't serve God and mammon.

Tim Winders: 00:31:39

And then he goes through all these things and material

Tim Winders: 00:31:42

possessions and things like that.

Tim Winders: 00:31:43

I realized that I was serving mammon and acknowledging God

Tim Winders: 00:31:48

as opposed to doing that.

Tim Winders: 00:31:50

But you set it in view from the top and I'll say this and

Tim Winders: 00:31:53

then let you respond to it.

Tim Winders: 00:31:57

In our culture, in our modern day society, this is how we define

Tim Winders: 00:32:00

success by how much we own.

Tim Winders: 00:32:03

Ownership is very, very important.

Tim Winders: 00:32:07

do you have the title?

Tim Winders: 00:32:07

Do you have the deed?

Tim Winders: 00:32:08

You own your business?

Tim Winders: 00:32:09

Do you own this?

Tim Winders: 00:32:10

Do you own that?

Tim Winders: 00:32:11

Whatever.

Tim Winders: 00:32:11

Cars, boats, whatever.

Tim Winders: 00:32:13

When stewardship, we really, I've come to terms with this.

Tim Winders: 00:32:17

Spiritually, maybe even practically, we really own Nothing.

Tim Winders: 00:32:24

We're stewards.

Tim Winders: 00:32:25

And I think I picked up on that from the book, so do you want to just say anything

Tim Winders: 00:32:29

about stewardship versus ownership and why it's important to think like

Tim Winders: 00:32:33

a steward instead of an owner?

Aaron Walker: 00:32:35

well, this is not going to make any sense to people

Aaron Walker: 00:32:38

that are listening to this, that are not Christ followers, right?

Aaron Walker: 00:32:41

You like that doesn't even make sense until it's a transformational experience.

Aaron Walker: 00:32:46

You have to go through spiritually to understand that you are just a steward

Aaron Walker: 00:32:50

over what God's entrusted you to manage.

Aaron Walker: 00:32:53

You know, we were talking about church earlier.

Aaron Walker: 00:32:55

This is not a slam on churches, but it coincides with this part

Aaron Walker: 00:32:59

of the conversation is that you hear it church all the time.

Aaron Walker: 00:33:03

It's confusing.

Aaron Walker: 00:33:04

You hear don't chase money, you know, don't go out and do all that, you know,

Aaron Walker: 00:33:09

but yet when we have a fundraiser and we need to build a 7 million building,

Aaron Walker: 00:33:12

all of a sudden it becomes important.

Aaron Walker: 00:33:15

And I get one of those little private letters where there's a hundred.

Aaron Walker: 00:33:18

Guest invited to hear the pastor share the vision.

Aaron Walker: 00:33:21

And I'm like, how come I got this letter and other people didn't get this letter

Aaron Walker: 00:33:25

is because I'm able to give financially.

Aaron Walker: 00:33:27

the people that got that letter are financially secure and they

Aaron Walker: 00:33:31

can make larger contributions.

Aaron Walker: 00:33:33

So why don't you just say that from the pulpit?

Aaron Walker: 00:33:35

Why don't you just get up and say, Hey, money is a great tool and we need it.

Aaron Walker: 00:33:39

If you're the type of person that you've got the skills and

Aaron Walker: 00:33:43

the abilities to make money.

Aaron Walker: 00:33:44

Like let's reinvest it in the kingdom and let's do amazing things with it.

Aaron Walker: 00:33:49

Don't sit over there and say, money's not important and don't follow it.

Aaron Walker: 00:33:52

Don't chase it until we need it.

Aaron Walker: 00:33:55

Instead of just being forthcoming and saying out of the gate, some

Aaron Walker: 00:33:59

people are gifted in making money.

Aaron Walker: 00:34:01

They are.

Aaron Walker: 00:34:02

And so it's a lot easier to steward it than it is to protect it.

Aaron Walker: 00:34:08

And what I mean by that is when you give up the ownership of the It's like I've

Aaron Walker: 00:34:12

given 10 percent of my gross income, what Christians call a tithe since I was

Aaron Walker: 00:34:17

nine years old and God has done so much more with the remainder of that income

Aaron Walker: 00:34:23

of mine than I could have done with 100 percent because God teaches us in

Aaron Walker: 00:34:27

Malachi to give back and he'll open the floodgates of heaven and he'll bless us

Aaron Walker: 00:34:31

in ways that we can't understand and that doesn't always mean financial, right?

Aaron Walker: 00:34:36

But it could mean financial.

Aaron Walker: 00:34:38

And so for some people, they have that talent and skill.

Aaron Walker: 00:34:41

Let's just be honest and above board with the uses and the benefits of money.

Aaron Walker: 00:34:45

Where we get in trouble is when money owns us.

Aaron Walker: 00:34:49

That's when we get in trouble.

Aaron Walker: 00:34:50

When we over leverage, we over commit, we buy things that we shouldn't have.

Aaron Walker: 00:34:55

We put minimum deposits down and now we have no margin in our life.

Aaron Walker: 00:35:00

We couldn't quit that job if we wanted to, because you're making

Aaron Walker: 00:35:03

six figures and you're like, Hey, I hate it, but I gotta go.

Aaron Walker: 00:35:06

And it's like, that's no way to live your life.

Aaron Walker: 00:35:09

And I want to encourage those that are listening to me today

Aaron Walker: 00:35:12

to work yourself out of that position, because that's miserable.

Aaron Walker: 00:35:16

We're not promised to tomorrow.

Aaron Walker: 00:35:18

And we want to live a life that's fruitful, that's meaningful.

Aaron Walker: 00:35:21

Because you're probably miserable to be around.

Aaron Walker: 00:35:24

If you're not enjoying your occupation, your spouse is probably miserable.

Aaron Walker: 00:35:28

Your kids are probably miserable and I know you're miserable.

Aaron Walker: 00:35:32

So I would encourage you if you don't get anything out of this episode, other

Aaron Walker: 00:35:35

than the fact of sit down and figure out.

Aaron Walker: 00:35:38

How you can use the talents and the skills that God's given you in a way

Aaron Walker: 00:35:42

that's meaningful, that you're happy, that you enjoy what you're doing.

Aaron Walker: 00:35:46

We never know.

Aaron Walker: 00:35:47

And the older I get, man, the more people around me that are dying.

Aaron Walker: 00:35:50

I just lost my sister 24 months ago, pancreatic cancer, no sign, 65 years old.

Aaron Walker: 00:35:57

And in eight months we buried her.

Aaron Walker: 00:35:58

We have no idea what the future is going to bring in life is

Aaron Walker: 00:36:02

too short to live it miserable.

Aaron Walker: 00:36:04

Don't stay in that situation.

Tim Winders: 00:36:06

Yeah.

Tim Winders: 00:36:06

And I'll, I'll pour some gas on that fire and say that.

Tim Winders: 00:36:12

If you're in that situation, there will be a time that it'll

Tim Winders: 00:36:18

have to be reckoned with either.

Tim Winders: 00:36:20

It'll be on your own terms or some of the things we dealt with.

Tim Winders: 00:36:26

It was situations that occurred with economy and, you know, I don't think

Tim Winders: 00:36:31

God brought what happened in 08 on, but once it did, he said, Ooh,

Tim Winders: 00:36:35

okay, now I've got Tim's attention.

Tim Winders: 00:36:37

Now.

Tim Winders: 00:36:38

We can do some things.

Tim Winders: 00:36:39

So, you know, one of the things that we, and I'll, maybe we'll call

Tim Winders: 00:36:45

it men, just, it seems like women don't struggle with this as much.

Tim Winders: 00:36:49

Maybe they do it in a different way.

Tim Winders: 00:36:51

It's, it's words like success and significance that, that you

Tim Winders: 00:36:55

definitely use a lot in the book.

Tim Winders: 00:36:57

And I know it's important when you gather men in mastermind settings.

Tim Winders: 00:37:02

What do you want to say one of the things we used to have a tagline here It's

Tim Winders: 00:37:06

still in some of the things we do is this thing that I never could define it Well,

Tim Winders: 00:37:10

it's like how do we redefine success?

Tim Winders: 00:37:13

It's like making success mean what it's supposed to mean, but I don't

Tim Winders: 00:37:17

even know if that was very clear But what do you want to say aaron?

Tim Winders: 00:37:22

We're about to talk about masterminds and how important those are But what do you

Tim Winders: 00:37:26

want to say about just the words success?

Tim Winders: 00:37:30

And significance that might

Tim Winders: 00:37:32

be applicable here

Aaron Walker: 00:37:34

Well, here's the thing that I wish someone had explained

Aaron Walker: 00:37:36

to me, and I could have understood it better as a young businessman.

Aaron Walker: 00:37:40

First of all, I would say, don't go it alone.

Aaron Walker: 00:37:43

You need unbiased, trusted advisors all the time around you to help you.

Aaron Walker: 00:37:47

Cause you don't know what you don't know.

Aaron Walker: 00:37:49

And I wish somebody had explained to me that the definition of success changes.

Aaron Walker: 00:37:56

And see, I didn't know that I thought it just meant make a bunch of money

Aaron Walker: 00:38:01

and then you had plenty of money.

Aaron Walker: 00:38:03

You could go do whatever you wanted at any time.

Aaron Walker: 00:38:05

And I will say that success has really been redefined for me.

Aaron Walker: 00:38:09

A number of times over the years.

Aaron Walker: 00:38:11

when I first started, success was all about making money.

Aaron Walker: 00:38:15

It really was.

Aaron Walker: 00:38:16

I had two little girls.

Aaron Walker: 00:38:17

I needed to make a lot of money to give them a life that we wanted to give them.

Aaron Walker: 00:38:21

But today I would say it's kind of a mixed bag.

Aaron Walker: 00:38:25

Success is, it used to be all about the money, but today it's more about impact.

Aaron Walker: 00:38:32

It's more about free time and it's more about legacy.

Aaron Walker: 00:38:36

And so as I think about what's going on in my life, because there's nothing

Aaron Walker: 00:38:41

tangible, I really desire or want today, I love to fish and I'm on the

Aaron Walker: 00:38:47

lake, I tournament fish for 35 years.

Aaron Walker: 00:38:50

And so I love to fish.

Aaron Walker: 00:38:51

And so I went to bass pro just before this interview and was just.

Aaron Walker: 00:38:56

knocking around for about an hour.

Aaron Walker: 00:38:57

I could have bought anything I wanted in that store, but there wasn't

Aaron Walker: 00:39:00

really anything I wanted today.

Aaron Walker: 00:39:03

My focus really is on more margin for time.

Aaron Walker: 00:39:06

Robin and I enjoy traveling.

Aaron Walker: 00:39:08

So I want to do that.

Aaron Walker: 00:39:09

And then it's about legacy.

Aaron Walker: 00:39:11

It's about iron sharpens, iron mastermind and the transformational

Aaron Walker: 00:39:15

experience that other men are having.

Aaron Walker: 00:39:17

And I don't want them to go through the challenges and the trials

Aaron Walker: 00:39:20

that I had as a young businessman.

Aaron Walker: 00:39:23

And I want to help them dodge some of those landmines and help them build a

Aaron Walker: 00:39:28

parameter around their business, around their family, around their wife, so that

Aaron Walker: 00:39:33

they can have not only a successful life.

Aaron Walker: 00:39:36

But a significant life and significance for me is pouring

Aaron Walker: 00:39:40

back into the lives of others.

Aaron Walker: 00:39:41

Success historically points to yourself and significance

Aaron Walker: 00:39:45

historically points to others.

Aaron Walker: 00:39:48

So when I had the accident in 2001, it was August 1st, 2001.

Aaron Walker: 00:39:54

I thought about what my life's legacy would have been at that

Aaron Walker: 00:39:59

point had I been killed that day.

Aaron Walker: 00:40:00

I was 40 years old at that time.

Aaron Walker: 00:40:03

And it would have been this poor kid from Nashville, Tennessee.

Aaron Walker: 00:40:07

It makes enough money to retire at age 27 and nobody cares.

Aaron Walker: 00:40:13

And I was like, golly, man, that is not what I want my life to reflect.

Aaron Walker: 00:40:18

What I want my life to reflect is that Tim winders life was better

Aaron Walker: 00:40:24

as a result of having known me.

Aaron Walker: 00:40:25

I gave him a sense of encouragement.

Aaron Walker: 00:40:27

I challenged him.

Aaron Walker: 00:40:29

I lifted him up.

Aaron Walker: 00:40:30

I walked with him.

Aaron Walker: 00:40:31

I helped him with his goals, his dreams.

Aaron Walker: 00:40:34

I helped him with his podcast.

Aaron Walker: 00:40:35

Hopefully get some other listeners that their life was going to transform.

Aaron Walker: 00:40:39

And when I do pass, he can say that rather than, Oh, big, I had a nice boat.

Aaron Walker: 00:40:45

Well, nobody cares.

Aaron Walker: 00:40:46

Big A's got a nice boat.

Aaron Walker: 00:40:47

Right.

Aaron Walker: 00:40:48

And so I think that our focus needs to not only be on success, but it

Aaron Walker: 00:40:53

also simultaneously needs to be on.

Tim Winders: 00:40:56

One of the things that I wasn't going to bring this up

Tim Winders: 00:41:00

and I'm watching our time here, my father passed away probably about 18

Tim Winders: 00:41:05

months ago, had cognitive decline.

Tim Winders: 00:41:08

The last few years of his life, probably.

Tim Winders: 00:41:12

He was a very quiet man.

Tim Winders: 00:41:13

I was going about my business, doing all kinds of stuff.

Tim Winders: 00:41:17

But one of the things, Aaron, that's very interesting to us as he was

Tim Winders: 00:41:21

going through cognitive decline.

Tim Winders: 00:41:25

He kept telling us stories from his life, and I'm going to word it this way, it was

Tim Winders: 00:41:32

almost as if he was trying to convince us of his significance, some of them

Tim Winders: 00:41:41

dating back to his high school years, and he was in his 80s when he passed.

Tim Winders: 00:41:46

So the reason I bring it up is, and I know you interact with a lot of men.

Tim Winders: 00:41:53

And so I'm kind of moving here to where I'm going to ask for some

Tim Winders: 00:41:56

things that we could glean from you to learn from not just Aaron's life,

Tim Winders: 00:42:01

but all the others that you've been interacting with for the last 10 years.

Tim Winders: 00:42:06

Do we have a significance deficit?

Tim Winders: 00:42:10

And is it because most of us.

Tim Winders: 00:42:13

Most of our lives are so self centered and we don't focus on showing other

Tim Winders: 00:42:17

people how they're significant.

Tim Winders: 00:42:18

That's a theory that just popped in my head, but significance or anything

Tim Winders: 00:42:23

you want to respond to with that

Tim Winders: 00:42:24

rant that I just went on.

Aaron Walker: 00:42:26

Well, it's good.

Aaron Walker: 00:42:27

And the truth of the matter is you hit it, the nail on the head.

Aaron Walker: 00:42:31

And I'm just going to call it what it is.

Aaron Walker: 00:42:33

We're so selfish.

Aaron Walker: 00:42:35

With our time and our resources.

Aaron Walker: 00:42:36

And it's so sad that we are because no one else cares about what you've got.

Aaron Walker: 00:42:44

No one else cares that your financial position, your tangible

Aaron Walker: 00:42:48

assets, the only things people remember about your encounter with

Aaron Walker: 00:42:53

them is how you made them feel.

Aaron Walker: 00:42:56

That's all they remember.

Aaron Walker: 00:42:58

And when you can help somebody feel important to feel noteworthy, to feel

Aaron Walker: 00:43:04

adequate, to feel welcomed, that is going to leave a legacy that no amount of

Aaron Walker: 00:43:10

resources or showmanship will ever leave.

Aaron Walker: 00:43:14

And so I would just suggest that a percentage of our time is allocated

Aaron Walker: 00:43:18

and dedicated to helping others accomplish their dreams and goals.

Aaron Walker: 00:43:22

There's such more gratification Out of that, then there is getting other

Aaron Walker: 00:43:28

people to recognize what you've got.

Aaron Walker: 00:43:29

I teach people this, and I know we're nearing the end of our time,

Aaron Walker: 00:43:33

but I've got a little saying that I say, let their story be their story.

Aaron Walker: 00:43:37

Let me tell you what I mean by that.

Aaron Walker: 00:43:39

When you're having an interaction with anybody and they're

Aaron Walker: 00:43:42

telling you about something.

Aaron Walker: 00:43:44

I years ago, I was showing a buddy of mine, a picture of a deer that

Aaron Walker: 00:43:47

my grandson killed on our property.

Aaron Walker: 00:43:50

And he never commented on it.

Aaron Walker: 00:43:52

The only thing he did was get his phone and he pulled up a picture of a deer.

Aaron Walker: 00:43:56

His grandson had killed on his property and he started telling me all about it.

Aaron Walker: 00:44:02

And what that told me was he didn't care about my story.

Aaron Walker: 00:44:06

And so I want to encourage you when you're talking to other people,

Aaron Walker: 00:44:09

be inquisitive, ask questions.

Aaron Walker: 00:44:11

Where did you go?

Aaron Walker: 00:44:12

How big was the deer?

Aaron Walker: 00:44:14

Was it his first deer?

Aaron Walker: 00:44:16

Did you have it mounted?

Aaron Walker: 00:44:17

Was he excited?

Aaron Walker: 00:44:18

Now what you've done is endeared yourself to that person.

Aaron Walker: 00:44:21

But if you are the person that says, yeah, we've been there on vacation too.

Aaron Walker: 00:44:25

And we went to such and such what you're telling them is your story doesn't matter.

Aaron Walker: 00:44:30

And I just want to encourage you ask a lot more questions and you don't

Aaron Walker: 00:44:34

have to tell everybody everything, you know, you don't have to tell

Aaron Walker: 00:44:37

everybody, you've been there too.

Aaron Walker: 00:44:39

Just ask more questions and you watch how the conversation goes.

Aaron Walker: 00:44:42

You know what'll happen.

Aaron Walker: 00:44:43

They'll tell everybody that they know that you're the most interesting person

Aaron Walker: 00:44:47

they've ever talked to because you're inquisitive about what they're doing

Aaron Walker: 00:44:50

rather than trying to prove yourself and show yourself worthy of the conversation.

Aaron Walker: 00:44:55

So just let people's story be their story when you're talking to them.

Tim Winders: 00:44:59

Yeah, that's good, Aaron.

Tim Winders: 00:45:00

I appreciate you reminding us.

Tim Winders: 00:45:02

There's something, a dis ease that is self

Tim Winders: 00:45:08

and you know, as

Tim Winders: 00:45:09

followers of Christ,

Aaron Walker: 00:45:10

we want to feel adequate and see, we tell all these

Aaron Walker: 00:45:14

stories and we say these things because we want to feel adequate.

Aaron Walker: 00:45:17

Let me just share this.

Aaron Walker: 00:45:18

Men have such a desire to feel adequate.

Aaron Walker: 00:45:21

And when we don't feel adequate, we feel inadequate.

Aaron Walker: 00:45:25

And when we feel inadequate, we have shame.

Aaron Walker: 00:45:30

And what we try to do is overcome that feeling of inadequacy because

Aaron Walker: 00:45:34

we don't want to feel the shame.

Tim Winders: 00:45:38

And that spins off into all kinds of things

Tim Winders: 00:45:41

like porn, substance abuse,

Tim Winders: 00:45:45

infidelity,

Tim Winders: 00:45:46

the stuff and,

Aaron Walker: 00:45:46

something in there that's never going to

Aaron Walker: 00:45:48

replace what really goes there.

Tim Winders: 00:45:51

well, there's some men that are even maybe wired the way

Tim Winders: 00:45:54

we are, that will throw themselves into a work situation that isn't

Tim Winders: 00:45:59

always the correct answer to.

Tim Winders: 00:46:00

So,

Tim Winders: 00:46:01

Aaron, I want to, make sure I get to this.

Tim Winders: 00:46:04

Because, you know, 10 plus years ago, it sounds like you decided you were going

Tim Winders: 00:46:10

to shift from, you know, business that was, I'll say it sort of about you,

Tim Winders: 00:46:17

but it was your business.

Aaron Walker: 00:46:19

it was just about making money.

Tim Winders: 00:46:20

Yeah, to business that involved others, which is, you know,

Tim Winders: 00:46:27

masterminds, coaching and things of that nature, which those have

Tim Winders: 00:46:32

always been baked into my ethos.

Tim Winders: 00:46:34

I mean, I, when I was growing up, I wanted to be a teacher and a coach

Tim Winders: 00:46:37

because both my parents were educators.

Tim Winders: 00:46:39

I did other things and always migrated back to coaching and things like that.

Tim Winders: 00:46:43

But what I'd love for you to share in whatever way you want to.

Tim Winders: 00:46:49

Is what have you learned in the last 10 years?

Tim Winders: 00:46:54

Not necessarily about yourself, but just about say men in general.

Tim Winders: 00:46:59

here are the challenges here, the issues, here's what men are facing.

Tim Winders: 00:47:03

I'd love to hear that, but I want us as we're wrapping up here to be.

Tim Winders: 00:47:08

A little more positive.

Tim Winders: 00:47:10

I want to hear some of the good stuff you're seeing from men

Tim Winders: 00:47:14

that are gathering and learning.

Tim Winders: 00:47:15

So hit some of the challenges and issues, but then let's move

Tim Winders: 00:47:18

towards the positive as we,

Tim Winders: 00:47:20

as we land the plane.

Tim Winders: 00:47:21

Is that okay?

Aaron Walker: 00:47:22

Yeah, I'll give the negative side, if you will, that

Aaron Walker: 00:47:25

will explain everything that we deal with on an ongoing basis as men.

Aaron Walker: 00:47:29

So a few months ago, a buddy of mine invited me to go to

Aaron Walker: 00:47:32

Starbucks to have coffee,

Aaron Walker: 00:47:34

And so I met him up there and I'm just going to be honest with you, Tim.

Aaron Walker: 00:47:37

I set this guy up and I did it on purpose.

Aaron Walker: 00:47:40

And so here's what I went to him with.

Aaron Walker: 00:47:42

I said, listen, my granddaughter.

Aaron Walker: 00:47:43

Goes to school, Palm beach, Atlantic and West Palm beach

Aaron Walker: 00:47:47

in Florida, about to graduate.

Aaron Walker: 00:47:50

I said, she's going to be living down there.

Aaron Walker: 00:47:51

And my wife and I are thinking about buying a condo.

Aaron Walker: 00:47:54

And I said, do you think I should buy a condo there?

Aaron Walker: 00:47:57

And he thought about it for a second.

Aaron Walker: 00:47:59

He said, yeah, big a, he said, I think it'd be good.

Aaron Walker: 00:48:02

Cause I know you'd like to be around your granddaughter some.

Aaron Walker: 00:48:04

And he said, I think that would be good.

Aaron Walker: 00:48:06

And I said, well, let me ask you a couple of questions.

Aaron Walker: 00:48:08

And he said, yeah, I said, this condo is a million dollars that we're looking at.

Aaron Walker: 00:48:11

It's two bedroom, two bath on the water in West Palm beach.

Aaron Walker: 00:48:14

And he thought for a minute, he goes, well, yeah, you've

Aaron Walker: 00:48:16

owned a bunch of companies.

Aaron Walker: 00:48:17

I think you ought to do it.

Aaron Walker: 00:48:18

I think your granddaughter would love it.

Aaron Walker: 00:48:20

I said, you've never met Robin.

Aaron Walker: 00:48:23

You don't know anything about my superpowers, my

Aaron Walker: 00:48:25

kryptonite, my blind spots.

Aaron Walker: 00:48:27

You don't know anything about my aspirations and you sure don't

Aaron Walker: 00:48:31

know anything about my finances.

Aaron Walker: 00:48:32

And he goes, no, I don't.

Aaron Walker: 00:48:34

I said, you really can't help me answer that question.

Aaron Walker: 00:48:36

Can you?

Aaron Walker: 00:48:37

And he said, no big AI really can't you see, Tim, we do that every single day

Aaron Walker: 00:48:43

to some degree, we're asking for advice and support and they have no context.

Aaron Walker: 00:48:49

Masterminds have changed my life for 25 years.

Aaron Walker: 00:48:53

Every week.

Aaron Walker: 00:48:53

I've been in a mastermind group.

Aaron Walker: 00:48:54

Dave Ramsey invited me to join his group years ago.

Aaron Walker: 00:48:58

I sponsored his show for 21 years when he first started in business and I didn't

Aaron Walker: 00:49:02

want to go because I knew how hardcore Dave could be and I didn't want to go.

Aaron Walker: 00:49:07

My wife encouraged me to, and I'm so grateful that she did because it changed

Aaron Walker: 00:49:11

my life because in that group, I was able to be authentic and transparent

Aaron Walker: 00:49:16

and vulnerable, and they had context.

Aaron Walker: 00:49:18

They knew who Robin was.

Aaron Walker: 00:49:20

They knew my kids.

Aaron Walker: 00:49:21

They knew my aspirations, my blind spots, my propensity, my desires.

Aaron Walker: 00:49:25

They knew everything.

Aaron Walker: 00:49:26

So when I ask a question, they could give me solid advice.

Aaron Walker: 00:49:30

That's what we've created in Iron Sharpens Iron Mastermind.

Aaron Walker: 00:49:33

We've created an environment that's conducive to wins, to successes,

Aaron Walker: 00:49:38

to authenticity, to transparency.

Aaron Walker: 00:49:40

We had two guys that joined four years ago that owned two duplexes

Aaron Walker: 00:49:44

when they joined their brothers.

Aaron Walker: 00:49:46

In over a four year period, they just bought their 500th rental house.

Aaron Walker: 00:49:53

And the reason that they did that is their group taught them how to scale.

Aaron Walker: 00:49:58

They had resources, they networked, they were able to get investors

Aaron Walker: 00:50:02

and you have to have people around you on a consistent basis in order

Aaron Walker: 00:50:07

for you to accomplish your goals.

Aaron Walker: 00:50:08

Our propensity is to procrastinate, all of us, but when we have somebody

Aaron Walker: 00:50:13

every single week that's asking you the tough questions, that's pushing you,

Aaron Walker: 00:50:17

that gives you a platform you can share wins, that call you out when you're not

Aaron Walker: 00:50:21

behaving properly, you walk the straight and narrow in every area of your life.

Aaron Walker: 00:50:26

And when you're that focused, you can accomplish a lot.

Aaron Walker: 00:50:29

You can go much faster alone, but you can't go near as far.

Aaron Walker: 00:50:33

And so for me, 25 years of experience, I could talk for days about the

Aaron Walker: 00:50:38

successes that people have had because they subjected themselves to scrutiny

Aaron Walker: 00:50:43

of 10 people that know exactly what it is that they're dealing with.

Aaron Walker: 00:50:48

So they can give them good advice.

Tim Winders: 00:50:49

Yeah, that's very good, Aaron.

Tim Winders: 00:50:51

Tell us where people can connect and find out more.

Aaron Walker: 00:50:55

Oh, that's

Tim Winders: 00:50:56

Where can they get more info?

Aaron Walker: 00:50:58

Well, so the easiest way to find me is to go to view from the top.

Aaron Walker: 00:51:02

com and, you can find me on Facebook, find me on LinkedIn, Tim, I've got a little

Aaron Walker: 00:51:08

gift for your listeners if it's okay.

Aaron Walker: 00:51:10

So here's what we, we have what's called the community iron sharpens,

Aaron Walker: 00:51:13

iron community, and if you will private message me, I'll give you a promo code

Aaron Walker: 00:51:20

that allows you to check out our community for three months, I'll pay for it.

Aaron Walker: 00:51:25

So you come in, I'll give you the promo code and you get involved

Aaron Walker: 00:51:30

three months, you're around the people that I'm talking about.

Aaron Walker: 00:51:32

We have hundreds of people in our community and it's an amazing place

Aaron Walker: 00:51:37

to network, to be called up, to be called out, to hear guest speakers,

Aaron Walker: 00:51:41

to mastermind with these guys, and I'll gift you the community.

Aaron Walker: 00:51:46

If you'll just private message me and tell me that you heard me on Tim's show.

Aaron Walker: 00:51:50

I'll be happy to give you that promo

Tim Winders: 00:51:52

Do you have, the specs on private?

Tim Winders: 00:51:54

I owe it at view from

Tim Winders: 00:51:55

the top.

Tim Winders: 00:51:56

Is that where you want them to go?

Tim Winders: 00:51:57

View from the

Tim Winders: 00:51:57

top.

Aaron Walker: 00:51:58

go to view from the top.

Aaron Walker: 00:51:59

com.

Aaron Walker: 00:51:59

They can get ahold to me and then I'll send them a link how

Aaron Walker: 00:52:02

to get involved in the community.

Aaron Walker: 00:52:04

But, you can go to, yeah, just go there, contact me, private message

Aaron Walker: 00:52:08

me on LinkedIn or Facebook, and I'll give you the promo code.

Aaron Walker: 00:52:11

Once you told me you've heard this on Tim show and, we'll get you in our

Aaron Walker: 00:52:15

community and let you test drive it.

Tim Winders: 00:52:17

Aaron, we'll include those links and all down in the notes for those

Tim Winders: 00:52:20

that might be checking things out, Aaron, we are seek, go create those three words.

Tim Winders: 00:52:26

I'm going to allow you or force you depending on what your

Tim Winders: 00:52:28

personality is, allow you or force you to pick one of those.

Tim Winders: 00:52:31

And why is my last question, seek,

Tim Winders: 00:52:33

go or create, which one

Tim Winders: 00:52:35

means

Aaron Walker: 00:52:36

I'm create.

Aaron Walker: 00:52:37

Yeah.

Aaron Walker: 00:52:37

I told you early in the interview, I'm a creator developer and I'm all about

Aaron Walker: 00:52:41

creativity and I'm ready to create.

Aaron Walker: 00:52:44

And then.

Aaron Walker: 00:52:45

I fire the gun and ride the bullet.

Aaron Walker: 00:52:46

Right.

Aaron Walker: 00:52:47

Then I seek and go, but I'm going to create something and I'm going

Aaron Walker: 00:52:50

to go out here and go after it.

Tim Winders: 00:52:51

Excellent.

Tim Winders: 00:52:52

That sounds great.

Tim Winders: 00:52:53

Thanks for listening in and go check out Aaron's stuff.

Tim Winders: 00:52:56

We're Seat Go Create, new episodes every Monday until next time.

Tim Winders: 00:53:00

Continue being all that you were created to be.